Modern mass communication (Record no. 102736)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | nam a22 7a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191202102022.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190923b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9798189473135 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 659.3 |
| Item number | NAY/M |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Nayyar, Deepak |
| 245 ## - TITLE STATEMENT | |
| Title | Modern mass communication |
| Remainder of title | concepts and processes |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Jaipur |
| Name of publisher, distributor, etc | Oxfordbook company |
| Date of publication, distribution, etc | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 174p. |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Mass media--Management |
| -- | Telecommunication--Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Lost status | Source of classification or shelving scheme | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | University Library | University Library | 23/09/2019 | 659.3 NAY/M | G0010937 | 23/09/2019 | 23/09/2019 | Books |