Environmental marketing (Record no. 102972)

MARC details
000 -LEADER
fixed length control field nam a22 7a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20191009095010.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 191009b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788179927465
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.2
Item number POL;2
245 ## - TITLE STATEMENT
Title Environmental marketing
Remainder of title strategies, practice,theory & research
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Mumbai
Name of publisher, distributor, etc Jaico publishing house
Date of publication, distribution, etc 2008
300 ## - PHYSICAL DESCRIPTION
Extent xxii,415p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Green Marketing
-- Product management- environmental aspects
-- Social responsibility of business
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Polonsky, Michael Jay
710 ## - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element Mintu-Wimsatt, Alma T.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books

No items available.

University Library, CUSAT