Concise guide to market research (Record no. 103924)

MARC details
000 -LEADER
fixed length control field nam a22 7a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200129120157.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200122b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783662567067
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.8.012
Item number SAR/C
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sarstedt, Marko
245 ## - TITLE STATEMENT
Title Concise guide to market research
Remainder of title the process, data, and methods using IBM SPSS statistics
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Germany
Name of publisher, distributor, etc Springer
Date of publication, distribution, etc 2011
300 ## - PHYSICAL DESCRIPTION
Extent xv, 396p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Mooi, Erik
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books
Holdings
Lost status Source of classification or shelving scheme Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date checked out Price effective from Koha item type
  Universal Decimal Classification   University Library University Library 22/01/2020 0.00 9 7 658.8.012 SAR/C 00088735 15/06/2023 15/05/2023 22/01/2020 Books
University Library, CUSAT