Digital marketing fundamentals (Record no. 104860)
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000 -LEADER | |
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fixed length control field | nam a22 7a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20200317144528.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 200302b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9789001887124 |
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
Universal Decimal Classification number | 658.8:004.738.5 |
Item number | VIS/D |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Visser, Marjolein |
245 ## - TITLE STATEMENT | |
Title | Digital marketing fundamentals |
Remainder of title | from strategy to ROI |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Nethrerlands |
Name of publisher, distributor, etc | Noordhoff Uitgevers |
Date of publication, distribution, etc | 2018 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 640p. |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Internet marketing |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Marketing data processing |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Marketing management |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Sikkenga, Berend |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Sikkenga Berend |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Berry, Mike |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
item type | Books |
Lost status | Source of classification or shelving scheme | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
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Universal Decimal Classification | University Library | University Library | 02/03/2020 | 5356.03 | 1 | 658.8:004.738.5 VIS/D | 00089603 | 14/05/2023 | 28/04/2023 | 02/03/2020 | Books |