Sales promotion handbook (Record no. 11011)

MARC details
000 -LEADER
fixed length control field 00534nam a22001697a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20100417115218.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100417t xxu||||| |||| 00| 0 eng d
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 698.82
Item number DAK
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dakin, Tony [Ed.]
245 ## - TITLE STATEMENT
Title Sales promotion handbook
300 ## - PHYSICAL DESCRIPTION
Extent xxi,300p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Advertising
-- Sales management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London
Name of publisher, distributor, etc Gower press
Date of publication, distribution, etc 1974
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0716100975
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
-- 10914
Holdings
Lost status Source of classification or shelving scheme Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Public note
  Universal Decimal Classification   University Library University Library 17/04/2010   698.82 DAK 00006910 17/04/2010 17/04/2010 Books BINDING
University Library, CUSAT