Advertising, marketing and sales management (Record no. 3937)

MARC details
000 -LEADER
fixed length control field 00581nam a22001697a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20090919142438.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090919t xxu||||| |||| 00| 0 eng d
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.8
Item number THA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Thakur, Devendra [ed.]
Role ed.by
245 ## - TITLE STATEMENT
Title Advertising, marketing and sales management
300 ## - PHYSICAL DESCRIPTION
Extent viii, 291p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Advertising
-- Marketing
-- Sales management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Deep and Deep
Date of publication, distribution, etc 1994
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-7100-610-0
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
-- 5002
Holdings
Lost status Source of classification or shelving scheme Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Price effective from Koha item type
  Universal Decimal Classification   University Library University Library 19/09/2009 2 658.8 THA 00040779 07/10/2021 15/09/2021 19/09/2009 Books
University Library, CUSAT