art of marketing: successful product management: a guide to strategy, planning and development (Record no. 43801)

MARC details
000 -LEADER
fixed length control field 00734nam a2200253 a 4500
001 - CONTROL NUMBER
control field adlib96000001
003 - CONTROL NUMBER IDENTIFIER
control field ViArRB
005 - DATE AND TIME OF LATEST TRANSACTION
control field 200902210153555.7
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 960221s1955 dcuabcdjdbkoqu001 0deng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-242-0219-2
022 ## - INTERNATIONAL STANDARD SERIAL NUMBER
International Standard Serial Number
040 ## - CATALOGING SOURCE
Original cataloging agency Adlib
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Morse, Stephen
Relator term
245 ## - TITLE STATEMENT
Title art of marketing: successful product management: a guide to strategy, planning and development
250 ## - EDITION STATEMENT
Edition statement
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc New Delhi
Name of publisher, distributor, etc Crest Publishing House
Date of publication, distribution, etc 2001
300 ## - PHYSICAL DESCRIPTION
Extent 148p.
Dimensions
500 ## - GENERAL NOTE
General note 9 vols.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name
--
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        University Library University Library 16/06/2010   658.8 MAR.5 00048076 16/06/2010 16/06/2010 Reference
University Library, CUSAT