Managerial marketing (Record no. 7848)

MARC details
000 -LEADER
fixed length control field 00541nam a22001577a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 2009092200160.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090922t xxu||||| |||| 00| 0 eng d
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.8
Item number KEL;1
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kelley, Eugene J.
245 ## - TITLE STATEMENT
Title Managerial marketing :
Remainder of title perspectives and view points; a source book
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 764p.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name William Lazer
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Bombay
Name of publisher, distributor, etc Taraporevala
Date of publication, distribution, etc 1972
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
-- 5110
Holdings
Lost status Source of classification or shelving scheme Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
  Universal Decimal Classification   University Library University Library 22/09/2009   658.8 KEL;1 G00000162 22/09/2009 22/09/2009 Books
University Library, CUSAT