Analytical marketing management (Record no. 7913)

MARC details
000 -LEADER
fixed length control field 00322nam a22001337a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230620125620.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090923t xxu||||| |||| 00| 0 eng d
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.8
Item number DOY
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Doyle, P.
245 ## - TITLE STATEMENT
Title Analytical marketing management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London
Name of publisher, distributor, etc Harper and Row
Date of publication, distribution, etc 1974
300 ## - PHYSICAL DESCRIPTION
Extent 262p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books
Holdings
Lost status Source of classification or shelving scheme Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
  Universal Decimal Classification   University Library University Library 23/09/2009   658.8 DOY 00008857 23/09/2009 23/09/2009 Books
University Library, CUSAT