Customer relationship management (Record no. 79435)

MARC details
000 -LEADER
fixed length control field 00573 a2200181 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140618101810.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140618b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071333313
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER
Universal Decimal Classification number 658.818
Item number MAK
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Makkar, Urvashi
245 ## - TITLE STATEMENT
Title Customer relationship management
Statement of responsibility, etc Urvashi Makkar and Harinder Kumar Makkar
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc 2012
Name of publisher, distributor, etc Tata McGraw Hill Education
Place of publication, distribution, etc New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 274p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Customer life cycle
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Service quality
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Customer relationship management - Planning and implementation
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books
Holdings
Lost status Source of classification or shelving scheme Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date checked out Cost, replacement price Price effective from Koha item type
  Universal Decimal Classification   University Library University Library 29/01/2014 0.00 3 658.818 MAK 00070735 05/12/2022 30/07/2022 0.00 29/01/2014 Books
University Library, CUSAT