Services marketing (Record no. 84816)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00684 a2200217 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20160329150714.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160302b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131759394 |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Universal Decimal Classification number | 658.8 |
| Item number | LOV "2011" |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lovelock, Christopher |
| 245 ## - TITLE STATEMENT | |
| Title | Services marketing |
| Remainder of title | people, technology, strategy |
| Statement of responsibility, etc | Christopher Lovelock, Jochen Wirtz and Jayanta Chatterjee |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 2016 |
| Name of publisher, distributor, etc | Pearson |
| Place of publication, distribution, etc | Chennai |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 683p |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Service industry - Consumer behavior |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Marketing management |
| 653 ## - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Service quality and productivity |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Wirtz, Jochen |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Chatterjee, Jayanta |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Lost status | Source of classification or shelving scheme | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Date checked out |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Universal Decimal Classification | University Library | University Library | 02/03/2016 | 658.8 LOV "2011" | 00074898 | 02/03/2016 | 02/03/2016 | Books | ||||
| Universal Decimal Classification | University Library | University Library | 02/03/2016 | 658.8 LOV"2011" ;1 | 00074899 | 02/03/2016 | 02/03/2016 | Books | ||||
| Universal Decimal Classification | University Library | University Library | 02/03/2016 | 658.8 LOV"2011" ;2 | 00074900 | 02/03/2016 | 02/03/2016 | Books | ||||
| Universal Decimal Classification | University Library | University Library | 04/04/2016 | 1 | 658.8 LOV "2011";3 | 00075218 | 17/03/2018 | 04/04/2016 | Books | 01/03/2018 | ||
| Universal Decimal Classification | University Library | University Library | 04/04/2016 | 658.8 LOV "2011";4 | 00075219 | 04/04/2016 | 04/04/2016 | Books |