Pioneers of digital (Record no. 88909)
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000 -LEADER | |
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fixed length control field | 00159 a2200073 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20180710141902.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 180710b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780749466046 |
080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
Universal Decimal Classification number | 658.8:004.738.5 |
Item number | SPR |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Springer, Paul |
245 ## - TITLE STATEMENT | |
Title | Pioneers of digital |
Remainder of title | success stories from leaders in advertising, marketing, search and social media |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc | Kogan Page |
Place of publication, distribution, etc | New Delhi |
Date of publication, distribution, etc | 2012 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | viii, 224p. |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Social media |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Internet advertising |
653 ## - INDEX TERM--UNCONTROLLED | |
Uncontrolled term | Internet marketing |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Carson, Mel |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
item type | Books |
Lost status | Source of classification or shelving scheme | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
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Universal Decimal Classification | University Library | University Library | 03/03/2017 | 0.00 | 658.8:004.738.5 SPR | 00078739 | 09/03/2017 | 0.00 | 03/03/2017 | Books |