Optimal bundling: marketing strategies for improving economic performance
Publication details: Heidelberg Springer-Verlag 1999Edition: Description: 299pISBN:- 3-540-65247-7
- 658.8
Item type | Current library | Call number | Status | Date due | Barcode |
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University Library | 658.8 FUE (Browse shelf(Opens below)) | Available | 00045781 |
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658.8 FOS Product and market management | 658.8 FRE Social marketing case book | 658.8 FRE/S Strategic social marketing | 658.8 FUE Optimal bundling: marketing strategies for improving economic performance | 658.8 GIL Marketing | 658.8 GIS Cases in marketing management | 658.8 GIS' 74 Marketing and society |
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