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Aaker on branding twenty principles that drive sucess

By:

Aaker, David

Publication details: 2015 Sage New DelhiDescription: xiv, 234pISBN:

9789351503903

Subject(s):

Business management - branding marketing - brand name products

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Holdings ( 3 )
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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	University Library	658.626 AAK;1 (Browse shelf(Opens below))	Available		00075597
Books	University Library	658.626 AAK;2 (Browse shelf(Opens below))	Available		00075598
Books	University Library	658.626 AAK (Browse shelf(Opens below))	Available		00075596

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Previous	658:624 (73) FRE Hand Book of Construction Management and Organisation	658:624 GOL Construction management	658.624 KIM Blue ocean strategy: how to create uncontested market space and make the competition irrelevant	658.626 AAK Aaker on branding	658.626 AAK;1 Aaker on branding	658.626 AAK;2 Aaker on branding	658.626 ADA Brand simple: how the best brands keep it simple and succeed	Next

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