Strategic brand management for B2B markets a road map for organization transformation
Publication details: 2016 Sage publication New DelhiEdition: 2nd edDescription: xxiv, 301pISBN:- 9789351505518
| Item type | Current library | Call number | Status | Date due | Barcode |
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University Library | 658.626 SAR;1 (Browse shelf(Opens below)) | Available | 00075600 | |
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Books
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University Library | 658.626 SAR;2 (Browse shelf(Opens below)) | Available | 00075601 | |
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Books
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University Library | 658.626 SAR (Browse shelf(Opens below)) | Available | 00075599 |
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| 658.626 PEA Building brands directly | 658.626 POS Global brand integrity management | 658.626 PRI Brand manners | 658.626 SAR Strategic brand management for B2B markets | 658.626 SAR;1 Strategic brand management for B2B markets | 658.626 SAR;2 Strategic brand management for B2B markets | 658.626 SIB T Effects of sale promotion on consumer based brand equity (Thesis) |
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