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Building brands directly: Creating business value from customer relationships

By: Publication details: London Macmillan 1996 Description: xvi,431p. illusISBN:
  • 0333639073
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books University Library 658.626 PEA (Browse shelf(Opens below)) Missing Reported 00041723

Bibliog on p.409-415

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