TY  - BOOK
AU  - Johansson, Johny K.
AU  - 
TI  - Global marketing: foreign entry, local marketing & global management
SN  - 0-07-365863-4
U1  - 658.8 
PY  - 2000///
CY  - Boston
PB  - Irwin McGraw-Hill
KW  - Distribution- Economics
KW  - Merchandising
KW  - Marketing
KW  - Direct selling
KW  - Farm- produce
KW  - Sales management
KW  - Telemarketing
KW  - Business
KW  - Management
KW  - Global marketing
KW  - Marketing - global
KW  - Export marketing
KW  - Export marketing - management
ER  -