TY  - BOOK
AU  - Ratner, Bruce
AU  - 
TI  - Statistical modeling and analysis for database marketing
SN  - 1-57444-344-5
U1  - 658.8 
PY  - 2003///
CY  - Boca Raton
PB  - Chapman &Hall/CRC
KW  - Database marketing- Statistical methods
KW  - Data Analysis
KW  - Data mining methods
ER  -