TY  - BOOK
AU  - Lindstrom, Martin.
AU  - 
TI  - Brand sense: how to build powerful brands through touch, taste, smell, sight & sound
SN  - 9780749445423
U1  - 658.626 
PY  - 2006///
CY  - London
PB  - Kogan Page
KW  - Brand name products
KW  - Business names
KW  - Advertising - brand name products
KW  - Advertising - Psychological aspects
KW  - Senses and sensation
ER  -