TY  - BOOK
AU  - Nagle, Thomas T
AU  - 
TI  - Strategy and tactics of pricing : a guide to profitable decision making
SN  - 813170159
U1  - 658.8.03 
PY  - 2006///
CY  - New Delhi
PB  - Drling Kindersley
KW  - Pricing
KW  - Marketing- Decision making
KW  - Selling price
ER  -