TY  - BOOK
AU  - Fischer, Thomas
AU  - Gebauer, Heiko
AU  - Fleisch, Elgar 
TI  - Service Business Development: Strategies for Value Creation in Manufacturing Firms 
SN  - 9781139136730
PY  - 2012///
PB  - Cambridge University Press
KW  - Manufacturing industries--Management
KW  - Strategic management
KW  - Service industries
KW  - BUSINESS & ECONOMICS / Strategic Planning
N1  - Online Books
UR  - http://ebooks.cambridge.org/ebook.jsf?bid=CBO9781139136730
ER  -