TY  - GEN
AU  - Moe, Wendy W.
AU  - Schweidel, David A.
TI  - Social media intelligence
SN  - 9781107451537
PY  - 2014///
CY  - New Delhi
PB  - Cambridge university press
KW  - Social media
KW  - Marketing research
KW  - Consumers - research
KW  - Marketing - social apsects
KW  - Internet marketing - social aspects
ER  -