TY  - GEN
AU  - Srivastava, Rajendra K., ed.
AU  - Thomas, Gregory Metz., ed.by
TI  - Future of branding
SN  - 9789351503163
PY  - 2016///
CY  - New Delhi
PB  - Sage
KW  - Branding, strategic planning - business management
KW  - Digital marketing - products and service
ER  -