TY  - BOOK
AU  - Saxena, Rajan
TI  - Marketing Management
SN  - 978-0-07-014491-0
PY  - 2009///
CY  - New Delhi
PB  - Tata McGraw-Hill Education Private Limited
KW  - Marketing Management
UR  - http://mcgrawhilleducation.pdn.ipublishcentral.com/pdfreader/marketing-management-4e
ER  -