TY  - BOOK
AU  - Krishnamacharyulu, C.S.G.
AU  - Lalitha, R
TI  - Industrial marketing: a process of creating and maintaining exchanges
SN  - 81-7992-620-6
PY  - 2006///
CY  - Mumbai
PB  - Jaico publishing house
KW  - Industrial marketing
KW  - Marketing management
ER  -