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Consumer behavior by
  • Reynolds, Fred E []
  • Wells, William D
Edition:
Publication details: New York McGraw-Hill Book Company, Inc. 1977
Availability: Items available for loan: University Library (1)Call number: 658.8.013 REY.
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How customers think: essential insights into the mind of the market by
  • Zaltman, Gerald []
Edition:
Publication details: Boston Harward Business School Press 2003
Availability: Items available for loan: University Library (1)Call number: 658.8.013 ZAL.
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Consumer behavior buying, having, and being by
  • Solomon, Michael R
Edition: 12th ed .Global ed.
Publication details: Essex Pearson education 2017
Availability: Items available for loan: University Library (1)Call number: 658.8 SOL.
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Factors affecting organic fruits and vegetables buying behaviour of consumers in Kerala by
  • Heerah Jose
Publication details: CUSAT School of Management Studies February 2019
Availability: Items available for reference: University Library : Not for loan (1)Call number: 659.113.25(540.69) HEE T.
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University Library, CUSAT