| 000 | 00753nam a2200253 a 4500 | ||
|---|---|---|---|
| 999 |
_c46222 _d46221 |
||
| 005 | 20191001154231.0 | ||
| 008 | 960221s1955 dcuabcdjdbkoqu001 0deng d | ||
| 020 | _a81-203-2156-1 | ||
| 080 |
_a659.1 _bCLO CU |
||
| 100 | _aClow, Kenneth E. | ||
| 245 | _aIntegrated advertising, promotion and marketing communications | ||
| 260 |
_aNew Delhi _bPrentice-Hall of India _c2002 |
||
| 300 |
_axxvi,638p. _cIncludes CD Rom |
||
| 500 | _a | ||
| 653 |
_aAdvertising management _aMarketing communications |
||
| 700 | _aBaack, Donald | ||
| 942 | _cBK | ||
| 003 | ViArRB | ||