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022 _a
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082 _a659.1
245 _aAdvertising and sales promotion
250 _a2nd ed.
260 _aNew Delhi
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300 _axiii,633p.
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500 _a
100 _aKasmi, S H H
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700 _a
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653 _aAdvertising.
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_aSales Promotion
952 _w2010-06-16
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