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008 110129t xxu||||| |||| 00| 0 eng d
080 _a658.8
_bLAR
100 _aLarreche, Jean - Claude
_914539
245 _aMarktstrat - 3
_bthe strategic marketing simulation
_cJean-Claude Larreche and Hubert Gatignon
300 _a208p.
653 _aMarketing
_aMarketing research
700 _aGatignon, Hubert
_914538
942 _cBK
260 _aAustralia
_bSouth western college pub
_c1998
_914540
020 _a9780538880893
952 _w2011-01-29
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_r2011-01-29
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_bUL
_10
_o658. 8 LAR
_d2011-01-29
_70
_cGEN
_2udc
_yBK
_aUL
999 _c71670
_d71669