000 00710 a2200193 4500
005 20130122114927.0
008 130122t xxu||||| |||| 00| 0 eng d
080 _a658.8
_bSTE
100 _aSteckstor, Denise
_922681
245 _aEffects of cause-related marketing on customers attitudes and buying behavior
300 _axvi, 176p.
490 _aApplied marketing science/Angewandte marketingforschung
653 _aCustomer attitudes
653 _aBuying behaviour - Marketing
942 _cBK
260 _bWeisbaden
_c2012
_aSpringer
_922682
020 _a9783834932402
952 _w2012-12-31
_p00068262
_v0.00
_r2012-12-31
_40
_e94
_00
_bUL
_10
_o658.8 STE
_d2012-12-31
_70
_2udc
_g0.00
_yBK
_aUL
999 _c77073
_d77072