| 000 | 00502 a2200181 4500 | ||
|---|---|---|---|
| 005 | 20140911145820.0 | ||
| 008 | 140911b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9788131730997 | ||
| 080 |
_a658.8 _bSPI |
||
| 100 | _aSpiller, Lisa D | ||
| 245 |
_aContemporary direct and interactive marketing _cLisa D Spiller and Martin Baier |
||
| 250 | _a2nd ed. | ||
| 260 |
_c2011 _bDorling kindersly _aNew Delhi |
||
| 300 | _axxvi, 447p. | ||
| 653 | _aMarketing | ||
| 653 | _aDirect marketing | ||
| 942 | _cBK | ||
| 999 |
_c79428 _d79427 |
||