| 000 | 00584 a2200193 4500 | ||
|---|---|---|---|
| 005 | 20140722122549.0 | ||
| 008 | 140721b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a9780749461256 | ||
| 080 |
_a658.8:159.9 _bDUP |
||
| 100 | _aDu Plessis, Erik | ||
| 245 |
_aBranded mind _bwhat neuroscience really tells us about puzzle of the brain and brand |
||
| 260 |
_c2011 _bKogan Page _aNew Delhi |
||
| 300 | _axvii, 251p. | ||
| 653 | _aNeuromarketing | ||
| 653 | _aAdvertising - Psychological aspects | ||
| 653 | _aMarketing - Psychological aspects | ||
| 653 | _aBranding | ||
| 942 | _cBK | ||
| 999 |
_c79514 _d79513 |
||