000 00684 a2200217 4500
005 20160329150714.0
008 160302b xxu||||| |||| 00| 0 eng d
020 _a9788131759394
080 _a658.8
_bLOV "2011"
100 _aLovelock, Christopher
_911867
245 _aServices marketing
_bpeople, technology, strategy
_cChristopher Lovelock, Jochen Wirtz and Jayanta Chatterjee
250 _a7th ed.
260 _c2016
_bPearson
_aChennai
300 _axxi, 683p
653 _aService industry - Consumer behavior
653 _aMarketing management
653 _aService quality and productivity
700 _aWirtz, Jochen
700 _aChatterjee, Jayanta
942 _cBK
999 _c84816
_d84815