000 00197 a2200085 4500
999 _c86903
_d86902
005 20180505154235.0
008 180116b ||||| |||| 00| 0 eng d
020 _a978-1-25-902605-8
100 _aShah, Kruti
245 _aAdvertising and integrated marketing communications
250 _a1
260 _bMcGraw-Hill
_c2014
_aNew Delhi
653 _aAdvertising
653 _aMarketing
856 _uhttp://mcgrawhilleducation.pdn.ipublishcentral.com/pdfreader/advertising-integrated-marketing-communications
942 _cEB