000 00613 a2200181 4500
005 20171130140911.0
008 171123b xxu||||| |||| 00| 0 eng d
020 _a9780133372786
080 _a658:004.62
_bPHI
100 _aPhillips, Judah
245 _aBuilding a digital analytics organisation
_bcreate value by integrating analytical processes, technology and people in to business operations
260 _aNew Jersey
_bPearson
_c2014
300 _axiii, 354p.
653 _aBusiness - digital analysis
653 _aData processing - optimizations - predictions
653 _aWeb analytics
942 _cBK
999 _c88741
_d88740