000 00686nam a22001697a 4500
005 20091022110313.0
008 091022t xxu||||| |||| 00| 0 eng d
020 _a81-7099-901-4
080 _a659.1113
_bNEE
100 _aNeeru Kapoor
_98001
245 _aTelevision advertisisng and consumer response:
_bchildren buying behaviour
260 _aNew Delhi
_bMittal
_c2003
_98002
300 _axiv, 226p.
653 _aAdvertising-impact on children-buying
_aConsumer socialisation-children
_aChildren-influence of television-purchase
942 _cBK
952 _w2009-10-22
_p00054107
_r2011-03-25
_40
_00
_bUL
_m3
_10
_o659.1113 NEE
_d2009-10-22
_70
_2udc
_yBK
_s2011-02-21
_l5
_aUL
999 _c9115
_d9114