000 a
999 _c92412
_d92411
005 20190621112135.0
008 190612b ||||| |||| 00| 0 eng d
020 _a9781473929494
080 _a658
_bKUN
100 _aKung, Lucy
245 _aStrategic management in the media
_btheory to practice
250 _a2nd ed.
260 _bSage
_c2017
_aNew Delhi
300 _axvii, 237p.
653 _aMass media - Management
653 _aMedia- Strategic management
653 _aStrategic planning
942 _cBK