000 | nam a22 7a 4500 | ||
---|---|---|---|
999 |
_c98266 _d98265 |
||
005 | 20190824103450.0 | ||
008 | 190216b ||||| |||| 00| 0 eng d | ||
020 | _a9789353160777 | ||
080 |
_a658.8 _bZEI |
||
100 | _aZeithaml, Valarie A. | ||
245 |
_aServices marketing _bintegrating customer focus across the firm |
||
250 | _a7th ed. | ||
260 |
_aIndia _bMcGraw Hill _c2018 |
||
300 | _axxxvi, 582 p. | ||
653 |
_aService industries- _aMarketing |
||
653 | _aCustomer services | ||
700 | _aBitner, Mary Jo | ||
700 | _aGremler, Dwayne D | ||
700 | _aPandit, Ajay | ||
942 | _cBK |