Managerial marketing: perspectives and view points; a source book

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Publication details: Bombay Taraporevala 1972 Description: xiii, 764pSubject(s):

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	University Library	658.8 KEL (Browse shelf(Opens below))	Available		G0000162

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Previous	658.8 KEI.3 Marketing in the 21st century	658.8 KEI.4 Marketing in the 21st century	658.8 KEL Managerial marketing	658.8 KEL Managerial marketing	658.8 KEL;1 Managerial marketing	658.8 KIM Blue ocean strategy: how to create uncontested market space and make the competition irrelevant	658.8 KLE International marketing	Next

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